At Ansoffs Consulting Ltd, we go beyond strategy – we provide a comprehensive suite of research services designed to equip you with the knowledge and understanding needed to make informed decisions and achieve sustainable success.
Our team of experienced research consultants, leverage the latest methodologies to offer tailored research approaches to address client’s specific needs and challenges:
1. Employee Experience(EX) Audit
- Training and utilization of acquired skills
- General work environment
- Opportunities for professional growth
- Motivational levels
- Management responsiveness towards employees’ work needs and orientation on problem-solving
- Effectiveness of communication among staff and management
- Levels of service quality and products offered by the businesses
- Service delivery systems
2. Market Research
Market Analysis
We conduct in-depth analyses of your target market, uncovering valuable insights about its size, composition, and growth potential.
Competitor Intelligence
Gain a strategic edge by understanding your competitors' strengths, weaknesses, and marketing strategies.
Market sizing & Forecasting
Uncover a clear picture of your market's size and forecast future growth trends, ensuring you allocate resources effectively.
Consumer Needs and Pain Points
We delve deep to identify your customers' needs, wants, and frustrations, enabling you to develop products and services that truly resonate.
Opportunity & Threat Identification
Our comprehensive analysis helps you anticipate both potential opportunities and emerging threats, allowing you to proactively develop a winning strategy.
Industry Trends
Stay ahead of the curve with our expert analysis of emerging trends in your industry, allowing you to capitalize on new opportunities
Customer Satisfaction Measurement
We utilize proven methodologies, such as surveys and interviews, to accurately measure customer satisfaction levels across various touchpoints.
3. Customer Experience Research
User Experience (UX) Evaluation
We assess user interactions with your digital products and services, identifying areas of friction and opportunities for improvement.
Customer Journey Mapping
We meticulously map your customer journey, pinpointing key touchpoints and potential pain points. This allows us to tailor strategies for optimizing customer interactions throughout their entire lifecycle
4. Social Media Research
Analyzing social media conversations
ACL uncovers the hidden gems within social media conversations. Through advanced analytics tools, we identify trends, emerging topics, and key influencers shaping the online discourse about your brand.
Brand Perception Assessment
We use social listening tools to understand how your brand is perceived by your target audience and the broader online community. This allows us to measure your brand awareness, reputation, and emotional associations.
Online Review Analysis
We analyze online reviews across various platforms to gauge customer satisfaction and identify areas where your brand excels or falls short.